Cookie policy
Which cookies we use, why, and how to control your choices. In case of discrepancies, the Bulgarian version prevails.
1. What cookies are
Cookies are small text files stored on your device when you visit a website. They allow the site to remember your actions and preferences (such as your cart contents or language) for a period of time. Alongside cookies we also use similar browser storage technologies (local storage), to which the same rules apply.
2. Legal basis
Strictly necessary cookies are set on the basis of our legitimate interest in providing the service you requested and do not require consent. All others - analytics and marketing - are set only after your explicit consent and can be withdrawn at any time.
3. Cookie categories
- Strictly necessary - provide core functionality: cart, account login, security, and storing your cookie choices. The site cannot work properly without them.
- Analytics - help us understand how the site is used (which pages are visited, where visitors come from) so we can improve it. Data is processed in aggregate.
- Marketing - allow relevant ads to be shown on other platforms and their effectiveness to be measured.
4. Specific cookies
Below are the cookies the site currently sets. This table is updated whenever new tools are added.
Strictly necessary (no consent required)
| Name | Purpose | Duration |
|---|---|---|
| cartId | Links your cart to the order in Shopify. | 30 days |
| az_customer | Keeps your session after you log in. | Until session expiry |
| az_customer_rt | Renews your session without re-entering your details. | Up to 30 days |
| az-cookie-consent | Stores your cookie choices so we do not ask again. | 12 months |
| _shopify_* | Shopify cookies for the order and abuse protection. | Up to 12 months |
Analytics and marketing (consent required)
| Name | Purpose | Duration |
|---|---|---|
| Google Analytics (_ga, _ga_*) | Aggregated statistics about site traffic. | Up to 24 months |
| Meta Pixel (_fbp, _fbc) | Ad measurement and showing relevant advertising. | Up to 3 months |
5. Managing your consent
You can change or withdraw your consent at any time - withdrawing is as easy as giving it. Use the button below to reopen the settings:
You can also delete or block cookies directly in your browser settings. Note that blocking strictly necessary cookies will break the cart and your account.
6. Third-party cookies
Analytics and marketing cookies are set by external providers (Google, Meta), which act as independent controllers for their own purposes. This may involve transfers of data outside the EU, carried out on the basis of standard contractual clauses. See those providers' privacy policies for more information.
7. Changes to this policy
If we add new cookies or change what they are used for, we will update this page and, where necessary, ask for your consent again. The current version is always available here.
8. Contact
For questions about cookies and personal data you can contact Морфей 93 ЕООД (UIC 207783693). You also have the right to lodge a complaint with the Bulgarian Commission for Personal Data Protection.